If you are committed to this business, read on and learn.
1. Identifying a practical market niche. Try to identify the niche market you want to focus on. While there are a lot of those out there, not all are easy to infiltrate. More often than not, you will end up losing more money than gaining some in the first place.
2. Find a stable affiliate program that offers the niche market you want. Search over the internet for this program. Make sure that you find the company that helps their affiliates through advices and tools needed for affiliate marketing. These are the types who wants your success over anything else.
3. Have your own site and create a newsletter with content-rich information that focuses on your niche market. A website is necessary in affiliate marketing. This is where people will go when they find what your offering interesting. This is also where you can tell them about other features of your business.
4. Make sure your target audience gets to your site and get them to sign up for your newsletter. You can do this by trying to differ from the way other people are advertising their affiliate marketing. Be unique. Think of creative ways to make people go to your site and check you out.
5. Get them to buy from you. The ones going to your affiliate site should be ready to buy from you. Present them with an offer they will find tempting so they will not be able to resist.
There are a lot of sites you can look into that are offering affiliate programs. Take note that some of them are good and some are not. Do your research so you can distinguish which ones will be best for you. If not, you are just wasting your time.
Below are some tips in finding a program that will give you the profit you have always dreamed of.
1. Look for one that is targeting your chosen niche market.
If your niche is about beauty products, you may want to give them tutorials on how to take care of their skin or body. Your products or services must be related to maintaining and preserving beauty.
It is also better if you can present testimonials from people who have used your products. This will give credibility to what is being presented.
2. Consider the commission you will be getting.
Sending an email to your list will cost you. Think of it this way. When you send an email, you send out a recommendation on some of the products offered. This is basically called an opportunity cost. So if you try to compute all that you have sent, that will be the cost you incurred.
Now, have those persons you emailed bought from you? If they did, then it was worth the advertising sent. But if not, that will be deducted from you.
Be certain that the commission offered to you justifies and makes up for the cost of advertising you went through. You would not want to be spending more on advertising than the amount of commission you are receiving. Make sure that it is fair enough.
3. Inspect the product yourself. Do not start recommending something you are not certain about. Try to least examine them to know if they are any good and worth recommending to others.
How will you make your customers believe in your product when you yourself do not? Put yourself in their place and see if you would be interested in availing one of your product or service.
Sunday, 9 November 2008
Saturday, 18 October 2008
LinkSharing in Affiliate Marketing
Online affiliate marketing is one of the most effective, cheapest and fastest ways to promote merchandise. With millions of people getting access to the Internet everyday, there’s a great chance for a merchant to introduce his products and services to a wider market, thereby, maximizing his revenue.
Likewise, affiliate marketing is an excellent way to generate full-time income for a home-based affiliate marketer. For someone who is jaded of going through a grueling eight-hour work routine, affiliate marketing offers a great opportunity to earn big without wearing himself out—physically, mentally and emotionally.
In affiliate marketing, both parties are benefited since as the merchant earns from each item sold, the marketer likewise earns a commission.
If you are interested in affiliate marketing but are finding it hard to look for affiliate programs, affiliates or merchants, you can start by checking sites of various affiliate networks. Many affiliate programs in the Internet are being offered through an affiliate program network, which acts as a link between the merchants and individual affiliates.
Among the most popular is LinkShare, it is through it that merchants and affiliates meet. LinkShare maintains and manages affiliate marketing programs for a great number of merchants with various kinds of businesses, products and services. It also has over 6,000 affiliate site members in its network. It gains profit from the set-up fees, monthly account maintenance fees and commissions.
Joining networks like LinkShare can be of great help in establishing your online marketing business. Whether you are a merchant or an affiliate marketer, you need to research well on your partners in order to choose the best for you.
LinkShare provides the facility of acquiring access to a large network of advertisers (merchants) who offer their affiliate programs to publishers (affiliates) who are willing to promote their products. In the same manner, it gives the merchants access to a large network of affiliates who are searching for affiliate marketing opportunities.
LinkShare is especially beneficial for an affiliate in choosing his partners since he can find his options all in one location. It would be easier for him to compare products, commission rates and other benefits given by the merchant. The merchant usually just waits for interested affiliates to sign up in his affiliate marketing program but being in the network increases his chance to promote his products to a larger market, thus, maximizing his potential to gain huge profit.
To help you decide whether to use large affiliate networks such as LinkShare or not, let us try to look deeper into its positive and negative sides. The primary advantage of LinkShare to you as an affiliate is convenience.
As earlier mentioned, you find different pieces of information about your choices simultaneously all in a single location, so you save time and effort looking for affiliate programs or merchants.
It’s also easier to track your business partner’s performance through monthly reports and statements, as well as its sales and commission rates, so you know whether the affiliate program is still worth continuing. If you have signed up for several affiliate programs, you can check all your statistics for each merchandiser you are affiliated with by logging in just once.
LinkShare helps you manage and maintain all records of your visitors’ click-throughs and sales transaction. It takes care of your commissions and gives it to you monthly in lump sum. Especially when you have more than one merchant partner, it would be easier for you to manage your accounts and track your earnings when you are affiliated through a marketing program network. Furthermore, every information you get is accurate and secured, so you are protected from all the risk you might encounter. Above all, you can enjoy LinkShare’s benefits for free. You just have to go to their site and register your website. Instantly, you get access to a great variety of affiliate programs available for you.
So, what’s on the negative side? Although, it is indeed helpful to join affiliate marketing networks such as LinkShare, there are some disadvantages, too.
For one, merchants offer lower commissions to affiliates who partner with them through the third party program network. This because they still have to pay for the use of service and the technology provided by LinkShare.
Direct partnership with the merchant cuts costs of advertising through the network and so the affiliate has bigger potential to earn more. Moreover, it is possible that your payment may be delayed for a month or more since program networks would pay you only after the advertiser or the merchant has paid them. Do you need to use LinkShare or other networks? It depends, actually. You can opt for direct partnership with the merchant, but this choice is not applicable all the time. There are a lot of merchandisers who offer their affiliate program only through affiliate program networks and thus, you have no choice other than joining the network to get into the affiliate marketing program.
So you are faced with “take it or leave it” situation. But LinkShare and other program networks are not that disadvantageous. After all, whether you join it or not, earning big would depend more on your promotional strategies and persistence.
Malik
Likewise, affiliate marketing is an excellent way to generate full-time income for a home-based affiliate marketer. For someone who is jaded of going through a grueling eight-hour work routine, affiliate marketing offers a great opportunity to earn big without wearing himself out—physically, mentally and emotionally.
In affiliate marketing, both parties are benefited since as the merchant earns from each item sold, the marketer likewise earns a commission.
If you are interested in affiliate marketing but are finding it hard to look for affiliate programs, affiliates or merchants, you can start by checking sites of various affiliate networks. Many affiliate programs in the Internet are being offered through an affiliate program network, which acts as a link between the merchants and individual affiliates.
Among the most popular is LinkShare, it is through it that merchants and affiliates meet. LinkShare maintains and manages affiliate marketing programs for a great number of merchants with various kinds of businesses, products and services. It also has over 6,000 affiliate site members in its network. It gains profit from the set-up fees, monthly account maintenance fees and commissions.
Joining networks like LinkShare can be of great help in establishing your online marketing business. Whether you are a merchant or an affiliate marketer, you need to research well on your partners in order to choose the best for you.
LinkShare provides the facility of acquiring access to a large network of advertisers (merchants) who offer their affiliate programs to publishers (affiliates) who are willing to promote their products. In the same manner, it gives the merchants access to a large network of affiliates who are searching for affiliate marketing opportunities.
LinkShare is especially beneficial for an affiliate in choosing his partners since he can find his options all in one location. It would be easier for him to compare products, commission rates and other benefits given by the merchant. The merchant usually just waits for interested affiliates to sign up in his affiliate marketing program but being in the network increases his chance to promote his products to a larger market, thus, maximizing his potential to gain huge profit.
To help you decide whether to use large affiliate networks such as LinkShare or not, let us try to look deeper into its positive and negative sides. The primary advantage of LinkShare to you as an affiliate is convenience.
As earlier mentioned, you find different pieces of information about your choices simultaneously all in a single location, so you save time and effort looking for affiliate programs or merchants.
It’s also easier to track your business partner’s performance through monthly reports and statements, as well as its sales and commission rates, so you know whether the affiliate program is still worth continuing. If you have signed up for several affiliate programs, you can check all your statistics for each merchandiser you are affiliated with by logging in just once.
LinkShare helps you manage and maintain all records of your visitors’ click-throughs and sales transaction. It takes care of your commissions and gives it to you monthly in lump sum. Especially when you have more than one merchant partner, it would be easier for you to manage your accounts and track your earnings when you are affiliated through a marketing program network. Furthermore, every information you get is accurate and secured, so you are protected from all the risk you might encounter. Above all, you can enjoy LinkShare’s benefits for free. You just have to go to their site and register your website. Instantly, you get access to a great variety of affiliate programs available for you.
So, what’s on the negative side? Although, it is indeed helpful to join affiliate marketing networks such as LinkShare, there are some disadvantages, too.
For one, merchants offer lower commissions to affiliates who partner with them through the third party program network. This because they still have to pay for the use of service and the technology provided by LinkShare.
Direct partnership with the merchant cuts costs of advertising through the network and so the affiliate has bigger potential to earn more. Moreover, it is possible that your payment may be delayed for a month or more since program networks would pay you only after the advertiser or the merchant has paid them. Do you need to use LinkShare or other networks? It depends, actually. You can opt for direct partnership with the merchant, but this choice is not applicable all the time. There are a lot of merchandisers who offer their affiliate program only through affiliate program networks and thus, you have no choice other than joining the network to get into the affiliate marketing program.
So you are faced with “take it or leave it” situation. But LinkShare and other program networks are not that disadvantageous. After all, whether you join it or not, earning big would depend more on your promotional strategies and persistence.
Malik
Tuesday, 14 October 2008
How To Incorporate Adsense Into Your Affiliate Marketing
A lot of people are lured by affiliate marketing because it can be financially rewarding, even if you just stay at home. Affiliate marketing programs are best alternatives to those who are sick and tired of their arduous daily work just to climb up the venerated corporate ladder. You don’t need products to sell, you just have to market them in your own web site and you don’t have to worry about processing the customers’ payments and the shipment of the products. If you are already into affiliate marketing, probably you were thinking about these benefits, too, before deciding to join an affiliate program.
Of course you want earn huge amount of commission. Who would not want it anyway? Keep in mind, however, that affiliate marketing cannot guarantee you instant success if you don’t work on it. There are a lot of ways of maximizing your income. The Internet is a huge library of information, use it to learn of other opportunities and ways to increase your income. You can partner with several merchandisers and promote different products in your website; thereby, increasing your chance to earn a commission.
The easiest way for you to rev up your revenue potential is by incorporating Google AdSense into your marketing campaigns. What is Google AdSense? What are its advantages? How can it boost my revenues? These are some of the questions you might want to ask. Let’s try to probe into Google AdSense, so you would know how it could help you in your affiliate marketing program.
Merchants place their ads in Google, which is one of the most popular search engines or tools for locating various resources in the World Wide Web. Now the Google AdSense program allows you to display these ads in you website and when your visitors click through them, you earn. The advertiser, which is the merchant pays Google for every click-through made by the customer and you as a partner of Google, gets a share from that payment.
What’s great about the Google AdSense is that the ads are relevant to the content of your web page. Most likely, visitors of your web site are interested on the theme of your site and specifically, on the content of your web page. So, seeing ads related to their interest would definitely drive them to click through the link or the ad. Using state-of-the-art technology, Google scans your web site and matches the content of your pages to their large database of advertisers; this way, Google is able to find ads that are targeted by the users of your site. In addition, Google changes the ads in your site as you change the content of your pages, so you can always expect the ads to be relevant to your site.
Having Google ads in your website is also a way of convincing your users to return to your site. Repeat customers multiply your income without having to exert extra effort to convince them again to click through your links. And your potential to earn doesn’t depend on them alone. Since you already have their confidence, they can be your endorsers as well. They could refer your site to family and friends who probably share the same interests with them.
Advertisers in the Google AdSense program range from large international brands to small-time domestic and local businesses, so the targeted market for the ads can range as well. This adds variety to your site; thereby, attracting different kinds of users. As you attract more users, you increase your earning potential as well. If you are targeting a specific nationality for your site users, don’t worry because AdSense can be used in different languages.
In order to boost your revenues through Google AdSense, you must pay attention to making web pages of high value topics. Make contents related to high-paying ads, so you can earn more. Some ads pay only a few cents while some ads pay you dollars just for a single click. You would need to do a little research on this so you can come up with a more relevant content. Join affiliate marketing forums and get tips from experienced affiliate marketers.
Becoming an AdSense affiliate marketer is easy and fast. You just have to apply online and once your application is approved, you can instantly set up Google ads in your site. All you need to do is copy and paste some codes in your web pages and in no time the ads will appear in your site.
Strike while the iron is hot! Take advantage of the favorable circumstances the Internet is offering you. Make the most of your affiliate marketing opportunities, use Google AdSense!
Of course you want earn huge amount of commission. Who would not want it anyway? Keep in mind, however, that affiliate marketing cannot guarantee you instant success if you don’t work on it. There are a lot of ways of maximizing your income. The Internet is a huge library of information, use it to learn of other opportunities and ways to increase your income. You can partner with several merchandisers and promote different products in your website; thereby, increasing your chance to earn a commission.
The easiest way for you to rev up your revenue potential is by incorporating Google AdSense into your marketing campaigns. What is Google AdSense? What are its advantages? How can it boost my revenues? These are some of the questions you might want to ask. Let’s try to probe into Google AdSense, so you would know how it could help you in your affiliate marketing program.
Merchants place their ads in Google, which is one of the most popular search engines or tools for locating various resources in the World Wide Web. Now the Google AdSense program allows you to display these ads in you website and when your visitors click through them, you earn. The advertiser, which is the merchant pays Google for every click-through made by the customer and you as a partner of Google, gets a share from that payment.
What’s great about the Google AdSense is that the ads are relevant to the content of your web page. Most likely, visitors of your web site are interested on the theme of your site and specifically, on the content of your web page. So, seeing ads related to their interest would definitely drive them to click through the link or the ad. Using state-of-the-art technology, Google scans your web site and matches the content of your pages to their large database of advertisers; this way, Google is able to find ads that are targeted by the users of your site. In addition, Google changes the ads in your site as you change the content of your pages, so you can always expect the ads to be relevant to your site.
Having Google ads in your website is also a way of convincing your users to return to your site. Repeat customers multiply your income without having to exert extra effort to convince them again to click through your links. And your potential to earn doesn’t depend on them alone. Since you already have their confidence, they can be your endorsers as well. They could refer your site to family and friends who probably share the same interests with them.
Advertisers in the Google AdSense program range from large international brands to small-time domestic and local businesses, so the targeted market for the ads can range as well. This adds variety to your site; thereby, attracting different kinds of users. As you attract more users, you increase your earning potential as well. If you are targeting a specific nationality for your site users, don’t worry because AdSense can be used in different languages.
In order to boost your revenues through Google AdSense, you must pay attention to making web pages of high value topics. Make contents related to high-paying ads, so you can earn more. Some ads pay only a few cents while some ads pay you dollars just for a single click. You would need to do a little research on this so you can come up with a more relevant content. Join affiliate marketing forums and get tips from experienced affiliate marketers.
Becoming an AdSense affiliate marketer is easy and fast. You just have to apply online and once your application is approved, you can instantly set up Google ads in your site. All you need to do is copy and paste some codes in your web pages and in no time the ads will appear in your site.
Strike while the iron is hot! Take advantage of the favorable circumstances the Internet is offering you. Make the most of your affiliate marketing opportunities, use Google AdSense!
Saturday, 11 October 2008
Thursday, 9 October 2008
Making use of Google Adwords to Drive Traffic to your Website
Making use of Google Adwords to Drive Traffic to your Website
Highly targeted traffic is one of the most important entities in the internet universe. Any website owner or administrator recognizes the importance of driving traffic to a website. The success of any website does not rely entirely on the site itself. You may have a terrific idea for a website, offer an excellent product or service, or have an exceptionally designed site with superb content, but if you do not use the right strategies to advertise, your site would not attract the high traffic you need. Attracting targeted traffic is a task that should be taken seriously for any site to succeed or make a profit. Fortunately, there are internet-marketing tools that help the website marketer to drive traffic to his website. One of the most significant, and effective, of these tools is Google's Adwords. Adwords is one of Google's advertising services.
How does Google Adwords work? Google is the largest search engine on the web receiving over 200 million queries each day through its various services. As Google is the most popular search engine today, webmasters are keen on having their websites achieve a higher ranking in the search engine results it provides. A high ranking can mean high traffic for that website. The search engine results page is also a great venue for advertisers to promote a product or service through ads and links. Consequently, Google launched its Adwords service, as a way for businesses to advertise products and services to a targeted audience. Google Adwords can guarantee instant traffic. In this service, Google displays relevant text based ads within its search engine results page termed as "Sponsored Links". Whenever a particular keyword is searched on, these relevant links appear in a separate section giving excellent exposure to the sites listed.
How do you use Google Adwords? First, you have to open an account with the Google Adwords Service. Then, you should indicate your target language and country. This is important because you would not want your products advertised in countries where your product or service cannot be sold. Afterwards, you should now create an ad group. This involves designing the ad, selecting keywords and determining maximum cost per click that you are willing to spend and defining bid amounts. The most important step in creating a successful Adwords campaign is selecting an effective title tag that will catch the attention of your target audience. The title tag, generally a short phrase, is the most important part of your Adwords campaign so make sure that it is attractive and catchy. You should describe the website clearly and accurately. The most effective advertising conveys a clear message to the target audience. With a clear message, you will be attracting qualified leads, which can eventually convert to sale. Thus, the importance of selecting the right keywords cannot be overemphasized.
There are keyword variations you can adapt to reach more prospects. Using these varieties, misspellings and derivatives can help increase the chance of your ads being served. Broad match is targeting keywords in a loosely defined manner. Here, the ads appear based on the keywords that have been queried by other users as opposed to exact match, which calls for the keyword to match the query exactly. Meanwhile, a keyword phrase set to phrase match will only appear when the exact phrase is searched on. A negative keyword is helpful in filtering unrelated pages.
After you have decided on what title tag to use in your ad, you must now define a budget in order to maximize exposure. Google Adwords recommend a daily budget for each campaign. However, you should determine a budget that is suitable and affordable. You should also determine the maximum cost per click. Google will offer a recommended cost per click, but you do not have to stick with this. Usually, a number one position is not ideal as it can also attract unwanted traffic and useless clicks. A number two position is more preferred as it can filter useless clicks and provide traffic with a higher conversion rate.
To conclude, Google Adwords is an excellent strategy and tool in giving your site maximum exposure. Nevertheless, Google Adwords should not be your sole advertising campaign. It will definitely help you find the all-important, highly targeted traffic you need.
Don Malik
Highly targeted traffic is one of the most important entities in the internet universe. Any website owner or administrator recognizes the importance of driving traffic to a website. The success of any website does not rely entirely on the site itself. You may have a terrific idea for a website, offer an excellent product or service, or have an exceptionally designed site with superb content, but if you do not use the right strategies to advertise, your site would not attract the high traffic you need. Attracting targeted traffic is a task that should be taken seriously for any site to succeed or make a profit. Fortunately, there are internet-marketing tools that help the website marketer to drive traffic to his website. One of the most significant, and effective, of these tools is Google's Adwords. Adwords is one of Google's advertising services.
How does Google Adwords work? Google is the largest search engine on the web receiving over 200 million queries each day through its various services. As Google is the most popular search engine today, webmasters are keen on having their websites achieve a higher ranking in the search engine results it provides. A high ranking can mean high traffic for that website. The search engine results page is also a great venue for advertisers to promote a product or service through ads and links. Consequently, Google launched its Adwords service, as a way for businesses to advertise products and services to a targeted audience. Google Adwords can guarantee instant traffic. In this service, Google displays relevant text based ads within its search engine results page termed as "Sponsored Links". Whenever a particular keyword is searched on, these relevant links appear in a separate section giving excellent exposure to the sites listed.
How do you use Google Adwords? First, you have to open an account with the Google Adwords Service. Then, you should indicate your target language and country. This is important because you would not want your products advertised in countries where your product or service cannot be sold. Afterwards, you should now create an ad group. This involves designing the ad, selecting keywords and determining maximum cost per click that you are willing to spend and defining bid amounts. The most important step in creating a successful Adwords campaign is selecting an effective title tag that will catch the attention of your target audience. The title tag, generally a short phrase, is the most important part of your Adwords campaign so make sure that it is attractive and catchy. You should describe the website clearly and accurately. The most effective advertising conveys a clear message to the target audience. With a clear message, you will be attracting qualified leads, which can eventually convert to sale. Thus, the importance of selecting the right keywords cannot be overemphasized.
There are keyword variations you can adapt to reach more prospects. Using these varieties, misspellings and derivatives can help increase the chance of your ads being served. Broad match is targeting keywords in a loosely defined manner. Here, the ads appear based on the keywords that have been queried by other users as opposed to exact match, which calls for the keyword to match the query exactly. Meanwhile, a keyword phrase set to phrase match will only appear when the exact phrase is searched on. A negative keyword is helpful in filtering unrelated pages.
After you have decided on what title tag to use in your ad, you must now define a budget in order to maximize exposure. Google Adwords recommend a daily budget for each campaign. However, you should determine a budget that is suitable and affordable. You should also determine the maximum cost per click. Google will offer a recommended cost per click, but you do not have to stick with this. Usually, a number one position is not ideal as it can also attract unwanted traffic and useless clicks. A number two position is more preferred as it can filter useless clicks and provide traffic with a higher conversion rate.
To conclude, Google Adwords is an excellent strategy and tool in giving your site maximum exposure. Nevertheless, Google Adwords should not be your sole advertising campaign. It will definitely help you find the all-important, highly targeted traffic you need.
Don Malik
Monday, 6 October 2008
Search Engine Optimization for Affiliate Marketers
Search Engine Optimization for Affiliate Marketers
There are no secrets on how to rank high with the major search engines because effective search engine optimizations are now immense. What is search engine optimization? Before we discuss that thing, you have to understand first how search engines work and a bit of know-how.
Search engines are into providing their users with the most relevant and up-to-date information to match the search term that was used. They are sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase. Search engine results are useless to users if the information doesn’t relate to the search term, or if the results are old. People expect the most up-to-date and fresh information that is useful to them.
Updating your website everyday and adding some materials will help you get noticed by the search engines. So, if you are going to sell any type of product or service online, you have to optimize your website for the search engines, in order to boost traffic and sales. It is because over 90% of your business will likely come directly from search engine results. And for that reason, it is absolutely important to optimize your site for search engines for you to have the greatest deals in the entire world.
Search engine optimization (SEO) is the process by which webmasters or online business owners utilize strategic copy to augment their website’s status. It is certain that the internet has grown so fast over the years and the competition for the best search engine position has created an enormous market. Therefore, better understanding the fundamental elements of Search Engine Optimization is vital for an online business’ success.
Making use of effective search engine optimization techniques will improve the page rank of your website. There are many tricks that can be used to increase page rank; the most effective method is to provide high quality content consistently. This seems like a simple concept but there are many websites that fails to provide content that visitors find interesting. Sites which provide content that are interesting, well-written and regularly updated create highly engaged visitors who are more likely to return to the website in the coming days. So, if you can set your website apart from those boring, lifeless sites then do it. You’ll surely have a step closer to achieving high page rank through search engine optimization.
The next significant factor for an effective search engine optimization is to include keywords and phrases within your content. To make sure that you are properly targeting your market, you have to make sure that the keywords and phrases you have on your site are the keywords and phrase that your site is actually optimized for. The more keywords you use in your content, the more likely it is that online visitors will find your site when they do some research with those words. If you are unfailing with these techniques, then your overall search engine optimization will increase, boosting your page rank.
You should also have to develop a linking strategy as a part of your search engine optimization. Not only does this provide free advertising for your site, but it makes the impression that your site is imperative because of its affiliated links. For each link that you have pointing back to you, that is another chance for your potential customer to find you. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines.
Another is to develop a content stratagem. People who get to search from the internet are looking for information. The more information you provide for them and the more helpful it is, the more likely you will make the sale. Writing articles is the most effective way to build up content for your site. When writing articles to post on your site, make sure that you develop a clear means of arranging their content. You can do this by simply adding a new page to your site. This will allow room for extra articles to be added as you write them, and will allow you to build up an archive of articles which will maintain to draw online visitors. Make sure also that you have included your archived articles in a directory that is next to the root web of your site so that the search engines will catalog your online articles.
Always keep in mind that search engine optimization methods are important in developing your site’s status. With that thing in mind, make sure that you write high-quality, keyword rich content and link your site to and from a deliberate family of other sites. These things will help improve your site’s popularity and coerce increased business through your online business.
Malik
There are no secrets on how to rank high with the major search engines because effective search engine optimizations are now immense. What is search engine optimization? Before we discuss that thing, you have to understand first how search engines work and a bit of know-how.
Search engines are into providing their users with the most relevant and up-to-date information to match the search term that was used. They are sophisticated pieces of technology which allow users to quickly find relevant websites by searching for a word or a phrase. Search engine results are useless to users if the information doesn’t relate to the search term, or if the results are old. People expect the most up-to-date and fresh information that is useful to them.
Updating your website everyday and adding some materials will help you get noticed by the search engines. So, if you are going to sell any type of product or service online, you have to optimize your website for the search engines, in order to boost traffic and sales. It is because over 90% of your business will likely come directly from search engine results. And for that reason, it is absolutely important to optimize your site for search engines for you to have the greatest deals in the entire world.
Search engine optimization (SEO) is the process by which webmasters or online business owners utilize strategic copy to augment their website’s status. It is certain that the internet has grown so fast over the years and the competition for the best search engine position has created an enormous market. Therefore, better understanding the fundamental elements of Search Engine Optimization is vital for an online business’ success.
Making use of effective search engine optimization techniques will improve the page rank of your website. There are many tricks that can be used to increase page rank; the most effective method is to provide high quality content consistently. This seems like a simple concept but there are many websites that fails to provide content that visitors find interesting. Sites which provide content that are interesting, well-written and regularly updated create highly engaged visitors who are more likely to return to the website in the coming days. So, if you can set your website apart from those boring, lifeless sites then do it. You’ll surely have a step closer to achieving high page rank through search engine optimization.
The next significant factor for an effective search engine optimization is to include keywords and phrases within your content. To make sure that you are properly targeting your market, you have to make sure that the keywords and phrases you have on your site are the keywords and phrase that your site is actually optimized for. The more keywords you use in your content, the more likely it is that online visitors will find your site when they do some research with those words. If you are unfailing with these techniques, then your overall search engine optimization will increase, boosting your page rank.
You should also have to develop a linking strategy as a part of your search engine optimization. Not only does this provide free advertising for your site, but it makes the impression that your site is imperative because of its affiliated links. For each link that you have pointing back to you, that is another chance for your potential customer to find you. The more inbound links that you have pointing to your site, the higher you will be ranked in the search engines.
Another is to develop a content stratagem. People who get to search from the internet are looking for information. The more information you provide for them and the more helpful it is, the more likely you will make the sale. Writing articles is the most effective way to build up content for your site. When writing articles to post on your site, make sure that you develop a clear means of arranging their content. You can do this by simply adding a new page to your site. This will allow room for extra articles to be added as you write them, and will allow you to build up an archive of articles which will maintain to draw online visitors. Make sure also that you have included your archived articles in a directory that is next to the root web of your site so that the search engines will catalog your online articles.
Always keep in mind that search engine optimization methods are important in developing your site’s status. With that thing in mind, make sure that you write high-quality, keyword rich content and link your site to and from a deliberate family of other sites. These things will help improve your site’s popularity and coerce increased business through your online business.
Malik
Saturday, 4 October 2008
How To Be A Work At Home Mom and Make A Great Living Online
Work At Home Moms (or Wahms) account for a significant proportion of the working population. More and more women are choosing to spend time with their children but still need to bring in an income, leading to a huge expansion of the work at home industry.
Deciding that you are going to be a work at home mom is not always easy and you need to take a few things into account.
Clearly, there are many benefits to working from home. You can decide on the hours you will work (to some extent); you don't have to commute to work; you don't have to dress up and you are there for your kids when they need you.
But there are some downsides as well, with the isolation of working at home being an issue for some women who like to have company at the office. There are also the challenges of trying to juggle work time and family time and some women feel that when they are at home they are looking after the needs of other members of the family first and foremost.
You'll also have to consider the impact that working from home may have on your financial situation. If you are moving from a high-paying full time job to working part time from home while you care for your child, there are likely to be some financial adjustments.
On the plus side though, any cut in pay is likely to be significantly offset against the costs of full time daycare. So, if you can make an equal amount of money or maybe even more by working part time from home and taking care of your child yourself, it is well worth it financially to stay at home.
However, some women see that raising their child without the use of daycare, whether or not they make a significant income, is the real benefit of being a Wahm. The perks of raising your own child, while still bringing in money for the family, are many. Children are only young once, and being able to stay at home with them is one of the top reasons that more and more women are choosing a Work at Home Moms career.
There are several qualities that make a Wahm successful. Before you start working at home, evaluate whether you have these qualities or can develop them.
The type of work you can choose to do from home tends to fall into two broad categories:
1) working as an independent contractor for a company or a number of different companies; and
2) setting up a small business and being your own boss.
Either way, you are going to be in charge of your own schedule so you'll need to be self-motivated and work well without supervision.
Another essential skill to have is good time management. When you're a work at home mom, you are confronted by two main challenges each day. Firstly, you'll be faced with the office work you need to get done, and secondly, because you are at home, you will always be finding things that need to be done. This creates a tightrope scenario - if you focus too much on your work, your house will get out of control, and vice versa. Having good time management skills will be crucial in helping you tackle the diverse challenges of being a Wahm.
Finding the right income opportunity is a major challenge for any potential Wahm and a fear of being unable to generate an income quickly is a major disincentive to choosing to stay at home. A solution to this is to opt for an opportunity that is guaranteed to make an income from day 1. But caution is required. More than nine out of ten "guaranteed" online job opportunities that you see advertised on the Internet are nothing more than scams.
A foolproof way to get around this major problem is to join a reputable membership site which effectively screens out all of the bogus operators and provides you with masses of legitimate online jobs to choose from. For a small one time fee you will have lifetime access to a great selection of jobs and you are guaranteed to find ones that suit your particular skills and requirements perfectly.
I know because that is precisely what I did about a year ago and I haven't looked back since.
Deciding that you are going to be a work at home mom is not always easy and you need to take a few things into account.
Clearly, there are many benefits to working from home. You can decide on the hours you will work (to some extent); you don't have to commute to work; you don't have to dress up and you are there for your kids when they need you.
But there are some downsides as well, with the isolation of working at home being an issue for some women who like to have company at the office. There are also the challenges of trying to juggle work time and family time and some women feel that when they are at home they are looking after the needs of other members of the family first and foremost.
You'll also have to consider the impact that working from home may have on your financial situation. If you are moving from a high-paying full time job to working part time from home while you care for your child, there are likely to be some financial adjustments.
On the plus side though, any cut in pay is likely to be significantly offset against the costs of full time daycare. So, if you can make an equal amount of money or maybe even more by working part time from home and taking care of your child yourself, it is well worth it financially to stay at home.
However, some women see that raising their child without the use of daycare, whether or not they make a significant income, is the real benefit of being a Wahm. The perks of raising your own child, while still bringing in money for the family, are many. Children are only young once, and being able to stay at home with them is one of the top reasons that more and more women are choosing a Work at Home Moms career.
There are several qualities that make a Wahm successful. Before you start working at home, evaluate whether you have these qualities or can develop them.
The type of work you can choose to do from home tends to fall into two broad categories:
1) working as an independent contractor for a company or a number of different companies; and
2) setting up a small business and being your own boss.
Either way, you are going to be in charge of your own schedule so you'll need to be self-motivated and work well without supervision.
Another essential skill to have is good time management. When you're a work at home mom, you are confronted by two main challenges each day. Firstly, you'll be faced with the office work you need to get done, and secondly, because you are at home, you will always be finding things that need to be done. This creates a tightrope scenario - if you focus too much on your work, your house will get out of control, and vice versa. Having good time management skills will be crucial in helping you tackle the diverse challenges of being a Wahm.
Finding the right income opportunity is a major challenge for any potential Wahm and a fear of being unable to generate an income quickly is a major disincentive to choosing to stay at home. A solution to this is to opt for an opportunity that is guaranteed to make an income from day 1. But caution is required. More than nine out of ten "guaranteed" online job opportunities that you see advertised on the Internet are nothing more than scams.
A foolproof way to get around this major problem is to join a reputable membership site which effectively screens out all of the bogus operators and provides you with masses of legitimate online jobs to choose from. For a small one time fee you will have lifetime access to a great selection of jobs and you are guaranteed to find ones that suit your particular skills and requirements perfectly.
I know because that is precisely what I did about a year ago and I haven't looked back since.
Friday, 3 October 2008
7 Unique Ways To Get FREE Advertising
Advertising is a must to get the word out and to increase traffic to a site. There are many ways to advertise with low or even no cost.
1. Give Testimonials When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to publish the testimonial on the web site if they include your sig file at the end.
2. Leave A Message When you visit a web site with a discussion board leave a message. You could post a question, interesting content or a compliment about their web site. Include your signature file at the end of the message. Some discussion boards let you post your banner ad or text link.
3. Sign Guest Books When you visit a well designed web site leave a compliment on their guest book. You could give them a compliment on their content, ease of navigation, graphics etc. When you post your compliment include your sig file so other people will see it when they sign the guest book.
4. Write A Review When you visit a web site you enjoyed a lot write a review for the web site Write about the benefits you gain from the site, the web site design, interesting online services it offers etc. E-mail the review to the web site. Tell them they can publish it on their web site if they include your resource box at the end.
5. Send An E-mail To The Editor When you read a good article or enjoy a certain e-zine, e-mail a compliment to the editor. Give the editor permission to publish the compliment in their e-zine if they include your signature file at the end. The editor may post it on his or her web site.
6. Write and let people give away a report or ebook written by you. To maximize the effect, try to make the content very niche focused.
7. Offer free services to other. Spell check their site, write articles for them, create web page templates or anything else that can be done for others or given to them for free.
1. Give Testimonials When you purchase a product or service and it exceeds your expectations e-mail the business a testimonial. Tell them in the testimonial the benefits you got from the product or service. Give them permission to publish the testimonial on the web site if they include your sig file at the end.
2. Leave A Message When you visit a web site with a discussion board leave a message. You could post a question, interesting content or a compliment about their web site. Include your signature file at the end of the message. Some discussion boards let you post your banner ad or text link.
3. Sign Guest Books When you visit a well designed web site leave a compliment on their guest book. You could give them a compliment on their content, ease of navigation, graphics etc. When you post your compliment include your sig file so other people will see it when they sign the guest book.
4. Write A Review When you visit a web site you enjoyed a lot write a review for the web site Write about the benefits you gain from the site, the web site design, interesting online services it offers etc. E-mail the review to the web site. Tell them they can publish it on their web site if they include your resource box at the end.
5. Send An E-mail To The Editor When you read a good article or enjoy a certain e-zine, e-mail a compliment to the editor. Give the editor permission to publish the compliment in their e-zine if they include your signature file at the end. The editor may post it on his or her web site.
6. Write and let people give away a report or ebook written by you. To maximize the effect, try to make the content very niche focused.
7. Offer free services to other. Spell check their site, write articles for them, create web page templates or anything else that can be done for others or given to them for free.
Wednesday, 24 September 2008
How to Write Sales Copy Effectively
Surfing the web, you often find websites with large or flashing graphics to grab your attention. While this may "wow" you initially, it does not pull the visitor through the site to get the order and make a sale. This should be the ultimate purpose of your site if you are trying to sell something.
On the other hand, writing effective sales copy will generate a much more favorable response, whether it is long copy or short copy.
16 steps on how to effectively write sales copy:
1. Research keywords - use wordtracker or the overture suggestion tool to find keywords related to your product. Weave them throughout your web site sales copy, including your meta tags. Try to find alternative keywords to your main ones.
2. Create a slogan - capture your visitors’ attention by creating a slogan that stresses the benefits (not the features) of your product. For example for the phrase "Affiliate Programs" use a slogan such as: "Best Affiliate Programme Ever imagined"
3. Write a powerful headline - the headline should appeal to the benefits of the product not the features. Try to put yourself in the customers’ shoes so you are seeing the product from their viewpoint view(not yours).
4. Appeal to visitors’ emotions - writing sales copy for the web is more difficult because you are not physically interacting with the person. Therefore you need to convey some emotion in the words that you use so they will continue reading. In the above headline example, "This product is a necessity for kids...that you can't do without it. You will feel some loss if you don't buy it now"
5. Make it personal - write as if you are sitting next to the person trying to persuade him to buy the product. Use words such as "you". ( ie "people will notice you when you smile") or"your" instead of "we" or "our" which sounds very impersonal.
6. Don't use capital letters - using capital letters in your sales copy is like yelling at them to buy. Instead, use different colored text or bold text to emphasize the points you are trying to make.
7. Write an introductory paragraph - this should support your headline and outline the clear purpose of your site and include your keywords. Often a personal story helps to personalize the product. I have also stressed the benefits of the product (what's in it for me) and given a clear purpose of what the site is all about.
8. Create sub headlines - these should continue to support the introductory paragraph. Use bullet points and plenty of white space so your visitor can read your sales copy with ease.
9. Use testimonies - obtain testimonies from satisfied customers and include them throughout your web copy. These are powerful motivators because it is someone else (not you) testifying to the use of your product.
10. Include graphics - graphics should only be used to support the content of your web copy.
11. Get the order - include several ways for your visitor to take action and order your product. Include order buttons throughout the sales copy (sometimes visitors have read enough and want to order immediately without wanting to read through the whole page). Use several payment methods (ie credit card ,E-gold, paypal etc) to capture the largest number of paying customers.
12. Include bonuses - most people love to receive something extra on top of what they are getting already. This increases the perceived value of your product. Add a few bonuses to the end of your sales copy. This may consist of e-books, offering extra help after the sale, or having access to special information only available to those that purchase your product. Create a password protected directory on your site where only people that have purchased your product, have access to this special information.
13. Create a sense of urgency - it's very easy for visitors to procrastinate, thinking they will come back later...they rarely do, especially on the Net. Most will purchase on impulse. You could write something like:
"Get your order now as supplies are very limited" or "These bonuses are available for only a limited time"
Be truthful in what you say. You don't want a visitor to return to your site and still see the same number of products listed from when they last visited your site. There may be a script you can use on your website that automatically shows the decreasing number of products or time available to receive the bonuses.
14. Provide a solid guarantee - guarantees help reduce the anxiety the customer may have ordering from you. ie "30 Day Money Back Guarantee". The longer your guarantee, the fewer returns you will receive. You will receive fewer returns for a one-year guarantee than you will for a 30-day guarantee. This is because they won't feel rushed to return to review your product in order to return it.
15. Provide contact information - this allows visitors to ask questions which you may not have clearly addressed in your sales copy. You may also want to include a personal photo of yourself or an "about us" page. This shows customers you are not trying to hide yourself behind your site but want to win their trust.
16. Check spelling, grammar and formatting - run your sales copy through a spell checker like MS Word. Typos in your sales copy project an air of unprofessionalism, sending your visitors away.
Keep your sentences short and to the point. Most Internet users will scan your sales copy for headlines, sub headlines, bulleted, bold, or colored text. Proofread your sales copy several times or have someone else read through it.
By following the formula outlined above, you can now create sales copy that enables visitors to stick to your site and purchase your products instead of trying to "wow" them with flashy graphics that may take forever to download.
Read more about this at www.isitebuild.com/sales-copy.htm
Tuesday, 23 September 2008
Making Use of AutoResponders.
Autoresponders are automatic response to emails you receive when you
email someone.They are used to give instant feedback to people who
email you about request for some informations about a product or
programme.
There are basically two types of autoresponders viz: There are the ones that come with your email either free or paid email. It is only used to responds to messages once. Most especially to inform people that you are not around or you an on vacation. They are used to give notices, telling their correspondents that they are currently on holidays and will be responding to email as soon as they are back.
There are the ones you will need to use if you must send morethan one message or if you need to schedule messages to be sent at interval for a period of time. You can either programmed this on your dormain or you use one of the free or paid (commercial) autoresponders around. Some of the good ones are: Awebber, Sendfree, freeautobot, getresponse etc.
In configuring autoresponders, the initial message should be a
permission message asking the receivers to permit you to send messages to them or if they will need to receive messages from you about what you do. When they have accepted this, they are automatically added to your list and will be getting messages from you on the product(s) from time-to-time (reasonable interval) These intervals are programmed depending or how you like it. It can be two days interval, five days interval , weekly, monthly etc. depending on what you really do and how you want it.
Above all, if you use autoresponders to send a series of messages, you might also want to include some sort of note at the beginning of the autoresponder to remind your subscribers why they are receiving this.
There must also be some way for them to stop receiving those messages i.e There should be a removeme link. This link automatically delete the customer from your list when he click on it and fill the information requested by the removeme link. This is necessary to prevent one from running into spam offenses.
Usefulness Autoresponder to Affiliate marketers.
1.For technical Support: To inform your customers that you have
received their messages and that you will get back to them.
2. To inform your prospective customers detail information about your product like the price list, the frequently asked question about the products or your organization.
3.For fixed or first hand information about the product(Launching a new product or updating an existing product)
4.For sending course modules to your student during seminars or normal academic work. The audience can be given email to send messages to in order to get the course or e-book.When you request your students to send their addresses to your autoresponder. The autoresponder will then reply to your students with the course package at the scheduled times.
The use of autoresponder saves time and energy and minimizes costs.
It also helps to maintain a list of targeted audience who need your
products.
In conclusion, one is not wrong to say that the essence of using
autoresponders is to make the products known to the customers and bringing the products to their doorstep for the sake of profit maximization.
email someone.They are used to give instant feedback to people who
email you about request for some informations about a product or
programme.
There are basically two types of autoresponders viz: There are the ones that come with your email either free or paid email. It is only used to responds to messages once. Most especially to inform people that you are not around or you an on vacation. They are used to give notices, telling their correspondents that they are currently on holidays and will be responding to email as soon as they are back.
There are the ones you will need to use if you must send morethan one message or if you need to schedule messages to be sent at interval for a period of time. You can either programmed this on your dormain or you use one of the free or paid (commercial) autoresponders around. Some of the good ones are: Awebber, Sendfree, freeautobot, getresponse etc.
In configuring autoresponders, the initial message should be a
permission message asking the receivers to permit you to send messages to them or if they will need to receive messages from you about what you do. When they have accepted this, they are automatically added to your list and will be getting messages from you on the product(s) from time-to-time (reasonable interval) These intervals are programmed depending or how you like it. It can be two days interval, five days interval , weekly, monthly etc. depending on what you really do and how you want it.
Above all, if you use autoresponders to send a series of messages, you might also want to include some sort of note at the beginning of the autoresponder to remind your subscribers why they are receiving this.
There must also be some way for them to stop receiving those messages i.e There should be a removeme link. This link automatically delete the customer from your list when he click on it and fill the information requested by the removeme link. This is necessary to prevent one from running into spam offenses.
Usefulness Autoresponder to Affiliate marketers.
1.For technical Support: To inform your customers that you have
received their messages and that you will get back to them.
2. To inform your prospective customers detail information about your product like the price list, the frequently asked question about the products or your organization.
3.For fixed or first hand information about the product(Launching a new product or updating an existing product)
4.For sending course modules to your student during seminars or normal academic work. The audience can be given email to send messages to in order to get the course or e-book.When you request your students to send their addresses to your autoresponder. The autoresponder will then reply to your students with the course package at the scheduled times.
The use of autoresponder saves time and energy and minimizes costs.
It also helps to maintain a list of targeted audience who need your
products.
In conclusion, one is not wrong to say that the essence of using
autoresponders is to make the products known to the customers and bringing the products to their doorstep for the sake of profit maximization.
Sunday, 14 September 2008
TRAFFIC GENERATION
Having been used to the meaning and types of Affiliate Marketing, it is your time to choose on what exactly to market and how to market it. Professionally, it is best to get a full domain and all the needed tools. Get a website designer to design a quality website for you if you can not do it yourself and get it hosted. This will cost you as little as $10 for one year domain registration and $20-$100 1 year hosting package.
The website should be rich in content and should reflect the kind of business you do.
Now that everything is ready, you need to make your product known to the people/consumers. If you escape from everything, you can never escape from this- Traffic!
The success of your online business depend on the number of people that visit your website, if you do not get traffic to your website, you do not have to expect any good result.
Ways to Generate Traffic to your website Generating Traffic to your website is done in many ways!
1. Article writing and submission
2. Forum Posting
3. Ad Swaps
4. Blogging
5. Joint Venture
6. Link Exchange
7. Sales Letter
8. Pigging Backing.
9. Offline traffic- This is done locally.
.Follow-up
No matter the kind of method used, you have to do a thorough Follow-up. Most people do not exhibit any form of commitment at the First visit to a website. Always stay in touch constantly when you get their contacts. Establish constant relationship, let them see you as a friend that is ready to offer solution to their needs.
The best way to do this is to get their email addresses and send them messages and follow-up messages with the use of auto responder. This will assist you to build an unending trust with your subscribers.
The more your traffic, the more your list of subscribers increases.
Then you have a constant list of valued subscribers. This is what makes you a successful or Super Affiliate Marketer.
The website should be rich in content and should reflect the kind of business you do.
Now that everything is ready, you need to make your product known to the people/consumers. If you escape from everything, you can never escape from this- Traffic!
The success of your online business depend on the number of people that visit your website, if you do not get traffic to your website, you do not have to expect any good result.
Ways to Generate Traffic to your website Generating Traffic to your website is done in many ways!
1. Article writing and submission
2. Forum Posting
3. Ad Swaps
4. Blogging
5. Joint Venture
6. Link Exchange
7. Sales Letter
8. Pigging Backing.
9. Offline traffic- This is done locally.
.Follow-up
No matter the kind of method used, you have to do a thorough Follow-up. Most people do not exhibit any form of commitment at the First visit to a website. Always stay in touch constantly when you get their contacts. Establish constant relationship, let them see you as a friend that is ready to offer solution to their needs.
The best way to do this is to get their email addresses and send them messages and follow-up messages with the use of auto responder. This will assist you to build an unending trust with your subscribers.
The more your traffic, the more your list of subscribers increases.
Then you have a constant list of valued subscribers. This is what makes you a successful or Super Affiliate Marketer.
Friday, 12 September 2008
Importance of Two-tier Affiliate Programs
You provide a link on your website and when someone follows it and buys a product, you get a piece of the profit. It’s easy. But there is a new and another way to make some serious money in affiliate marketing.It’s called two-tier affiliate marketing. It’s basically as easy to make money from two-tiered marketing as it is from the traditional type.
It’s called two-tier affiliate marketing. It’s basically as easy to make money from two-tiered marketing as it is from the traditional type.
You do not only make a buck or two when someone follows a link from your site and then buys a product or service, but you also make a buck whenever someone follows the link from your site and then signs up to become an affiliate marketer just like you! It’s like getting double the profits for no extra work!
And every time that new affiliate marketer makes a sale of a product or service, you continue to make a few extra bucks. Not only that, but when they get someone to sign up for affiliate marketing, you get a piece of their profits too. And above all, If you can get a whole host of people to sign up for affiliate marketing through you, you continue to make money off of their sales as long as they are in the program.
Two-tier affiliate sites might just be the best and easiest way for you to run a business from home( Work at home) that is profitable and has almost no hassle. So, what are you waiting for? Join up today and start collecting commission now!
It’s called two-tier affiliate marketing. It’s basically as easy to make money from two-tiered marketing as it is from the traditional type.
You do not only make a buck or two when someone follows a link from your site and then buys a product or service, but you also make a buck whenever someone follows the link from your site and then signs up to become an affiliate marketer just like you! It’s like getting double the profits for no extra work!
And every time that new affiliate marketer makes a sale of a product or service, you continue to make a few extra bucks. Not only that, but when they get someone to sign up for affiliate marketing, you get a piece of their profits too. And above all, If you can get a whole host of people to sign up for affiliate marketing through you, you continue to make money off of their sales as long as they are in the program.
Two-tier affiliate sites might just be the best and easiest way for you to run a business from home( Work at home) that is profitable and has almost no hassle. So, what are you waiting for? Join up today and start collecting commission now!
Thursday, 11 September 2008
Types Of Affiliate Marketing Programs:
Affiliate Marketing programs has never been as popular before as it is today.
There are different types or classes of affiliate marketing programs the number of types will depend on how one will classify them. The most basic affiliate among them are,: Pay-per-click (PPC), and Pay-per-performance (PPP).
• Pay Per Click (PPC)
PPC is the most popular type of affiliate marketing and probably the easiest way for them to earn money. In this affiliate marketing type, the merchant pays his affiliate whenever a visitor is referred to his site, that is whenever someone clicks through the merchant’s banner or text ads. The affiliate gets paid a certain amount even if the visitor he referred does not purchase anything from the merchant’s site. However, typical fees for PPC affiliate programs are small, usually not exceeding a dollar for every click. It is commonly used by the small websites owner.
• Pay Per Performance (PPP)
PPP affiliate marketing is the most popular among merchant and is also the most lucrative type for the affiliates. In this type of affiliate program, the merchant only pays the affiliate whenever his referral translates into an action—that is whenever the visitor he has referred actually buys something from the merchant’s site or when the visitor becomes a lead. This means a lot of savings for the merchant. On the other hand, it becomes the most lucrative type for the dedicated affiliate, for commissions in PPP affiliate marketing usually comes in the range of 15% to 20% of the actual product sales.
Pay-per-performance Affiliate Marketing can be further classified into two popular types: pay-per-sales (PPS) and pay-per-lead (PPL).
o Pay Per Sale (PPS)
In a pay-per-sale type of affiliate marketing, the merchants pay the affiliate a certain fee whenever the visitor he has referred to the merchant’s site actually buys something from the merchant’s site. Affiliates are often paid on commission basis, although other merchants would opt to pay a fixed fee. But no matter what the basis of the fee is, it is generally higher than the fee paid to affiliates in a pay-per-click affiliate program.
o Pay Per Lead (PPL)
The pay-per-lead type of affiliate marketing is a slight variation of the PPS type and is often used by insurance and finance companies and other companies who rely on leads for their company to grow. In this type of affiliate marketing, the affiliate is paid whenever the visitor he referred to the merchant’s site fills up an application form or any similar form related to the business of the company. Compensation for this type of affiliate marketing is based on a fixed fee whose rates approximate that of the fixed fee in the PPS type.
Aside from these three specific types of affiliate marketing, a lot of other affiliate marketing types exist. If the classification is based on the depth of the affiliate network, it can be classified as single-tier, two-tier, and multi-tier affiliate marketing. There is also another type of affiliate marketing that pays the affiliate each time the customer he has referred purchases something from the merchant’s site.
• Single-Tier, Two-Tier, and Multi-Tier Affiliate Marketing
These types of affiliate marketing are based on the different levels or tiers in the affiliate network by which payments are made. In a single-tier affiliate marketing program, the affiliates are only paid based on the direct sales or traffic he has referred to the merchant. All previously mentioned affiliate marketing types (i.e. PPS, PPL, and PPC) fall under the single-tier class.
• In two-tier affiliate marketing programs, the affiliate is not only paid for the direct traffic or sales that he refers to the merchant’s site, but also on every traffic or sales referred by various other affiliates who joined the affiliate program through his recommendation. Multi-tier affiliate marketing works the same way, although the affiliate gets additional commission for a wider number of affiliates in different tiers in the affiliate network.
• Residual Income Affiliate Marketing
In residual income affiliate marketing, the affiliate gets paid not only once for every customer he has referred to the merchant’s site. Rather, the affiliate is also paid whenever the customer he has referred returns to the site and purchase another product. Compensation for such type of affiliate marketing is based on either sales percentage commission or fixed fee basis.
The different affiliate marketing types would virtually work differently for merchants and affiliates alike, and each would generally have their own list of benefits.
There are different types or classes of affiliate marketing programs the number of types will depend on how one will classify them. The most basic affiliate among them are,: Pay-per-click (PPC), and Pay-per-performance (PPP).
• Pay Per Click (PPC)
PPC is the most popular type of affiliate marketing and probably the easiest way for them to earn money. In this affiliate marketing type, the merchant pays his affiliate whenever a visitor is referred to his site, that is whenever someone clicks through the merchant’s banner or text ads. The affiliate gets paid a certain amount even if the visitor he referred does not purchase anything from the merchant’s site. However, typical fees for PPC affiliate programs are small, usually not exceeding a dollar for every click. It is commonly used by the small websites owner.
• Pay Per Performance (PPP)
PPP affiliate marketing is the most popular among merchant and is also the most lucrative type for the affiliates. In this type of affiliate program, the merchant only pays the affiliate whenever his referral translates into an action—that is whenever the visitor he has referred actually buys something from the merchant’s site or when the visitor becomes a lead. This means a lot of savings for the merchant. On the other hand, it becomes the most lucrative type for the dedicated affiliate, for commissions in PPP affiliate marketing usually comes in the range of 15% to 20% of the actual product sales.
Pay-per-performance Affiliate Marketing can be further classified into two popular types: pay-per-sales (PPS) and pay-per-lead (PPL).
o Pay Per Sale (PPS)
In a pay-per-sale type of affiliate marketing, the merchants pay the affiliate a certain fee whenever the visitor he has referred to the merchant’s site actually buys something from the merchant’s site. Affiliates are often paid on commission basis, although other merchants would opt to pay a fixed fee. But no matter what the basis of the fee is, it is generally higher than the fee paid to affiliates in a pay-per-click affiliate program.
o Pay Per Lead (PPL)
The pay-per-lead type of affiliate marketing is a slight variation of the PPS type and is often used by insurance and finance companies and other companies who rely on leads for their company to grow. In this type of affiliate marketing, the affiliate is paid whenever the visitor he referred to the merchant’s site fills up an application form or any similar form related to the business of the company. Compensation for this type of affiliate marketing is based on a fixed fee whose rates approximate that of the fixed fee in the PPS type.
Aside from these three specific types of affiliate marketing, a lot of other affiliate marketing types exist. If the classification is based on the depth of the affiliate network, it can be classified as single-tier, two-tier, and multi-tier affiliate marketing. There is also another type of affiliate marketing that pays the affiliate each time the customer he has referred purchases something from the merchant’s site.
• Single-Tier, Two-Tier, and Multi-Tier Affiliate Marketing
These types of affiliate marketing are based on the different levels or tiers in the affiliate network by which payments are made. In a single-tier affiliate marketing program, the affiliates are only paid based on the direct sales or traffic he has referred to the merchant. All previously mentioned affiliate marketing types (i.e. PPS, PPL, and PPC) fall under the single-tier class.
• In two-tier affiliate marketing programs, the affiliate is not only paid for the direct traffic or sales that he refers to the merchant’s site, but also on every traffic or sales referred by various other affiliates who joined the affiliate program through his recommendation. Multi-tier affiliate marketing works the same way, although the affiliate gets additional commission for a wider number of affiliates in different tiers in the affiliate network.
• Residual Income Affiliate Marketing
In residual income affiliate marketing, the affiliate gets paid not only once for every customer he has referred to the merchant’s site. Rather, the affiliate is also paid whenever the customer he has referred returns to the site and purchase another product. Compensation for such type of affiliate marketing is based on either sales percentage commission or fixed fee basis.
The different affiliate marketing types would virtually work differently for merchants and affiliates alike, and each would generally have their own list of benefits.
Tuesday, 9 September 2008
What Exactly Is Affiliate Marketing?
Affiliate marketing is one of the easiest and most interesting business models , this is why many new entrepreneurs begin with these programs. All you need to do is send warm ready to buy visitors to your sponsor’s site and his compelling sales page will close the sale. You are just a salesman for other people’s products!
This all sounds simple but there are a few things you should know to make an affiliate program work:
Choose the right programs! Choose the right programs!! Choose the right program!!!.Be wary of the programs you join. Review them carefully. They should have good support, and real time reliable tracking. A good commission should be paid monthly basis with no more than $20 limit payout. Above all the products should be good and targeted to your particular market.
Do not sell: One of the big mistakes affiliates make is selling Sponsor’s product. They send the visitor to their sponsor’s page where they will be confronted by a second sales page. Double selling will discourage people from buying. Let your sponsor’s sales page do the selling.
Build your business as well as your sponsor’s: You are sending all these potential customers to your sponsor and building his customer list. In order to build your businesses have a way to capture these potential customers yourself. Offer a free newsletter on your site and build your own subscriber list.
It is better to have your own website and drive targeted traffic to it: Do not rely on your Sponsor’s mirror site. Have a theme website of your own. You will be able to set up your own newsletter there and have multiple related affiliate products. The essence is to drive large amounts of traffic to your website and pre sell them to get the click through to your sponsor’s site.
Use these points to build your affiliate marketing enterprise. You will gradually increase your business until you become a “Super Affiliate.”
In recent times affiliate marketing has grown to become one of the most popular, the most effective and efficient ways to advertise on the Internet. A company, let’s say Google, goes to another web site and asks them to place a banner or link to google on their site. Every time a user clicks on that google banner and visits the site, the owner of the original site gets a commission. It’s as simple as abc!
The history of affiliate marketing dated back to 1994 with www.CDNow.com. They were, as far as most people know, the first site to pay other sites for directing Internet traffic to them. Internet giant Amazon.com soon caught on and became the site most associated with affiliate marketing. Today, the practice of affiliate marketing is used by essentially every major web site in the world.
This all sounds simple but there are a few things you should know to make an affiliate program work:
Choose the right programs! Choose the right programs!! Choose the right program!!!.Be wary of the programs you join. Review them carefully. They should have good support, and real time reliable tracking. A good commission should be paid monthly basis with no more than $20 limit payout. Above all the products should be good and targeted to your particular market.
Do not sell: One of the big mistakes affiliates make is selling Sponsor’s product. They send the visitor to their sponsor’s page where they will be confronted by a second sales page. Double selling will discourage people from buying. Let your sponsor’s sales page do the selling.
Build your business as well as your sponsor’s: You are sending all these potential customers to your sponsor and building his customer list. In order to build your businesses have a way to capture these potential customers yourself. Offer a free newsletter on your site and build your own subscriber list.
It is better to have your own website and drive targeted traffic to it: Do not rely on your Sponsor’s mirror site. Have a theme website of your own. You will be able to set up your own newsletter there and have multiple related affiliate products. The essence is to drive large amounts of traffic to your website and pre sell them to get the click through to your sponsor’s site.
Use these points to build your affiliate marketing enterprise. You will gradually increase your business until you become a “Super Affiliate.”
In recent times affiliate marketing has grown to become one of the most popular, the most effective and efficient ways to advertise on the Internet. A company, let’s say Google, goes to another web site and asks them to place a banner or link to google on their site. Every time a user clicks on that google banner and visits the site, the owner of the original site gets a commission. It’s as simple as abc!
The history of affiliate marketing dated back to 1994 with www.CDNow.com. They were, as far as most people know, the first site to pay other sites for directing Internet traffic to them. Internet giant Amazon.com soon caught on and became the site most associated with affiliate marketing. Today, the practice of affiliate marketing is used by essentially every major web site in the world.
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